Adjacent Fields 20 theories 12 scholars

Communication Studies

Communication studies the processes and effects of messages, media, and symbolic interaction — persuasion and attitude change, media effects, and the formation of discourse.

Theories (20) Communication Studies 분야의 핵심 이론

Meso · Groups & Organizations Stub 2012
Networked Individualism
네트워크화된 개인주의

A contemporary sociological network theory arguing that modern social life has shifted from bounded, place-based groups to personal, fragmented, and flexible operating networks.

Macro · Structures & Institutions Stub 1996
The Network Society
네트워크 사회론

A foundational theoretical framework in sociology addressing The Network Society at the macro level of analysis.

Meso · Groups & Organizations Stub 1993
Media Framing and Second-Level Agenda Setting
미디어 프레이밍과 속성 의제설정

A core communication and political science paradigm demonstrating how journalists select and emphasize specific facets of reality to promote a particular problem definition, causal interpretation, and moral evaluation.

Micro · Individual Stub 1985
Hostile Media Effect
적대적 미디어 지각

A robust social psychology and mass communication phenomenon wherein highly partisan individuals perceive balanced, neutral news coverage as biased against their own viewpoint and favorable to the opposing side.

Meso · Groups & Organizations Stub 1984
Spiral of Silence
침묵의 나선

A foundational theoretical framework in communication addressing Spiral of Silence at the meso level of analysis.

Micro · Individual Stub 1983
The Third-Person Effect
3인 효과

A foundational theoretical framework in communication addressing The Third-Person Effect at the micro level of analysis.

Macro · Structures & Institutions Stub 1981
Theory of Communicative Action
커뮤니케이션 행위이론

A foundational theoretical framework in sociology addressing Theory of Communicative Action at the macro level of analysis.

Meso · Groups & Organizations Stub 1976
Cultivation Theory
배양(재배) 이론

A foundational theoretical framework in communication addressing Cultivation Theory at the meso level of analysis.

Meso · Groups & Organizations Stub 1974
Frame Analysis and Framing
프레임 분석과 프레이밍

A foundational theoretical framework in sociology addressing Frame Analysis and Framing at the meso level of analysis.

Micro · Individual Stub 1973
Encoding/Decoding Model
부호화/복호화 모델

A foundational theoretical framework in communication addressing Encoding/Decoding Model at the micro level of analysis.

Micro · Individual Stub 1973
Uses and Gratifications Theory
이용과 충족 이론

A foundational theoretical framework in communication addressing Uses and Gratifications Theory at the micro level of analysis.

Meso · Groups & Organizations Stub 1972
Agenda-Setting Theory
의제설정이론

A foundational theoretical framework in communication addressing Agenda-Setting Theory at the meso level of analysis.

Meso · Groups & Organizations Stub 1970
Knowledge Gap Hypothesis
지식격차 가설

A foundational theoretical framework in communication addressing Knowledge Gap Hypothesis at the meso level of analysis.

Micro · Individual Stub 1968
Mere Exposure Effect
단순 노출 효과

A foundational theoretical framework in psychology addressing Mere Exposure Effect at the micro level of analysis.

Meso · Groups & Organizations Stub 1964
Medium Theory
미디어 이론 — "미디어가 메시지다"

A foundational theoretical framework in communication addressing Medium Theory at the meso level of analysis.

Meso · Groups & Organizations Stub 1962
The Structural Transformation of the Public Sphere
공론장의 구조변형론

A foundational theoretical framework in communication addressing The Structural Transformation of the Public Sphere at the meso level of analysis.

Micro · Individual 1957
Cognitive Dissonance Theory
인지부조화이론

A foundational theoretical framework in psychology addressing Cognitive Dissonance Theory at the micro level of analysis.

Meso · Groups & Organizations Stub 1955
Two-Step Flow of Communication
2단계 커뮤니케이션 이론

A foundational theoretical framework in communication addressing Two-Step Flow of Communication at the meso level of analysis.

Macro · Structures & Institutions Stub 1947
The Culture Industry
문화산업론

A foundational theoretical framework in cultural-studies addressing The Culture Industry at the macro level of analysis.

Macro · Structures & Institutions Stub 1935
The Work of Art in the Age of Mechanical Reproduction
발터 벤야민의 아우라 상실과 기술복제시대 예술

A foundational aesthetic and media theory demonstrating that mechanical reproduction strips artworks of their unique spatio-temporal "aura" (ritual authenticity), transforming art from esoteric cult value into mass democratic and political practice.

Scholars (12) Communication Studies 분야 주요 학자