Agenda-Setting Theory
의제설정이론
A foundational theoretical framework in communication addressing Agenda-Setting Theory at the meso level of analysis.
| Field | Communication Studies · Political Science |
|---|---|
| Level of analysis | Meso · Groups & Organizations |
| Paradigm | — |
| Key figures | 👤 Maxwell McCombs (맥스웰 맥컴스) |
| Year | 1972 |
Key Claims
Agenda-Setting Theory provides a foundational analytical framework in communication, examining the dynamics of social scientific at the meso level.
Further Reading
- McCombs, M. E., & Shaw, D. L. (1972). The agenda-setting function of mass media. Public Opinion Quarterly, 36(2).
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