Micro · Individual Stub 1980

Outgroup Homogeneity Effect

외집단 동질성 편향

A social cognitive bias where people perceive members of outgroups to be significantly more homogeneous ("they are all alike") than members of their own ingroup ("we are diverse").

Field Psychology
Level of analysis Micro · Individual
Paradigm Cognitivism
Key figures 👤 George Quattrone (조지 콰트론)
Year 1980

Key Claims

George Quattrone and Edward Jones proved that individuals process outgroup members with generalized prototypical exemplars, assuming outgroup members are fundamentally interchangeable, while possessing differentiated, multi-faceted mental representations of ingroup peers.

Further Reading

  • Quattrone, G. A., & Jones, E. E. (1980). The perception of ingroup and outgroup variability: The stranger is normal, but the friend is weird. Journal of Personality and Social Psychology, 38(1), 141–152.

Related theories 3개