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Mark Granovetter

마크 그라노베터

Born 1943 Sociology Economics

A leading American sociologist and pioneer of new economic sociology, famous for The Strength of Weak Ties and the theory of social embeddedness of economic action.

Theories (1) Mark Granovetter의 대표 이론

Meso · Groups & Organizations Stub 1973
The Strength of Weak Ties
약한 유대의 힘

A social network theory proposing that infrequent, weak acquaintances bridge distinct social circles and provide access to novel information and job opportunities far better than close, redundant strong ties.

SociologyEconomics
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